HELLO! WE'RE
DEYONG & CO.

An independent social media collective helping founders, entrepreneurs, C-suite leaders and brand builders unlock their potential on social media

WHAT WE DO

Our Services

Outgrown your current social media setup? Explore our range of services to accelerate next phase of growth

WHAT WE DO


  • • A social strategy grounded in your business goals, category and customer

    • A clear point of view on how to grow on social, where to show up and what to measure

    • An actionable plan and roadmap that social teams can put into play


  • • Creative development and direction across organic, paid, influencer-led and UGC content

    • End-to-end content production, including design, video and copywriting


  • • Strategy and direction for founders, executives and c-suites looking to accelerate their online presence to drive commercial outcomes

    • Content planning, creation and storytelling across social platforms


  • • Seamless execution across social channels including scheduling, publishing and community engagement

    • Social listening and native insights

    • Reporting and optimisations

    • Social channel architecture and handle strategy


  • • Full-funnel paid social planning and activation

    • Social commerce and shoppable campaigns, including TikTok Shop

    • Paid media reporting and analysis


  • • End to end execution of influencer and creator activations from strategy to implementation

    • Affiliate programmes

    • Talent selection, vetting, contracting and IP


  • • Senior social expertise with no full-time hire

    • Advise across team structure and recruitment, transformation, operating models and ways of working, coaching, stakeholder alignment, crisis management

    • Fractional Head of Social, panel speaking and thought leadership

WORK WITH US

meet the Founder

Smiling woman Ruby Deyong Andrews with long brown hair wearing a black sleeveless top, sitting in a room with beige walls and a beige sofa.

Founder
Ruby Deyong Andrews

Since graduating with first-class honours from Chelsea College of Art and Central Saint Martins London, creativity was the through-line that guided Ruby into advertising and social media. Her experience spans tech, AI and consumer brands, where her academic and creative instinct shapes how she uses social to build equity for brands.

Over the past decade, Ruby has worked across startups, agencies and global organisations, gaining a breadth of experience powered by curiosity and a constant drive to learn and do more.

After years defining social strategies within organisations, she stepped away to create a leaner and more agile operating model, one she wishes she had when she was brand-side. Fewer approvals, quicker decisions and agile delivery. Ruby has little time for overcomplexity and persistently pushes a message of simplicity, helping clients navigate social with clarity and speed.

Today, she assembles bespoke teams from a network of social specialists, aligning expertise to each client’s unique business needs.

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PAST & PRESENT PARTNERS

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